Dentist-directed care |
 |
 |
Lifetime Smile GuaranteeTM 
|
 |
|
Cost7 |
£1739 |
Avg. £39002 |
Over 2 million satisfied customers |
 |
 |
24/7 access to a dedicated dental team 
|
 |
|
Regular virtual Smile Check-insTM by your prescribing dentist 
|
 |
|
Price markup (from orthodontist to consumer)
|
No markup |
Varies |
Financing with 100% approval 
|
 |
|
30-Day Money-Back Promise 
|
 |
|
Removable for sports, eating, drinking, and flossing |
 |
 |
Glued attachments and buttons 
|
No |
 |
Teeth shaving 
|
No |
 |
Comfort SenseTM 
|
 |
|
Smart SculptTM 
|
 |
|
Treatment plan length |
4-6 months3 |
Varies greatly |
Discreet 
|
 |
 |
Ways to get started |
From home or SmileShop |
Dentist or orthodontist |
Mandatory in-person visits 
|
No |
 |
Nighttime-only option 
|
 |
|
Cost of retainers8 |
£99 |
Avg. £1258 |
Premium teeth whitening sample is included, when starting treatment at a SmileShop |
 |
|
Made in the USA |
 |
Varies |